We Are Blueberry
The business advisory and facilitation firm founded in 2000.
We work with food industry chief executives and boards to provide future-focused insights and unbiased perspectives that rise to the challenges of the 21st century operating environment.
Our team of top-notch professionals bring over 40 years combined industry experience to blue chip and upper middle market food companies throughout the value stream.
What We Know For Sure
2018 marked the end of the food industry as we know it.
The food industry is accelerating faster than anyone expected.
- Consumers are experimenting with all new sources of value.
- The industry is witnessing the highest forms of entrepreneurship in its history.
- Organizations report shrinking incremental returns on every investment.
- Common approaches to growth are proving less effective quarter over quarter
The compounding effect of acceleration means that 10 years of forecasted progress is now realized in 2 years.
At this rate, no organization will remain relevant in the 21st century food industry without being world-class at doing two essential things at the same time:
- Improving results Today
- Inventing new models for Tomorrow
Both critical "engines" must now co-exist, side-by-side, on equal footing in the organization.
We know this for sure, and Blueberry's services are built entirely around helping food companies do just that.
Our Services
Map the Meaningful Outside
Start by knowing the road you're on.
We create a customized presentation for the chief executive (and board) featuring ambiguous signals and unique implications from shifts in the operating environment -- Now, Soon and Later.
This information is needed to a) evaluate known and unknown risks in the organizations' current business portfolio, b) improve returns, and c) identify the right playgrounds and growth models that may include acquisitions, divestitures, joint ventures, investments, innovation and more.
Improve Results Now
We evaluate how well your organization is mastering the value that compels a) consumers to choose your products and b) channel customers to work with your company vs competitors or substitutes.
Our method uncovers paths to revenue and earnings improvement such as:
- New market opportunities and value propositions
- Reallocated resources and cost reduction
- Real innovation: Not theater
Invent Models for Tomorrow
We are trained in Alex Osterwalder and Yves Pigneur's award-winning canvases and tools that describe, challenge, and invent growth engines and investor-grade business models that secure your organization's place in the future of the food industry:
- New and diverse concepts that transform business
- Re-engineered revenue streams and cost structures
- New resources and revised activities
- Differentiating partnerships, alliances and investments
About Us
Debra Bachar
President and co-founder of Blueberry Business Group, Debra's lifelong industry career includes executive roles with domestic and global food manufacturers. Consulting since 2000 at the CEO and board levels, she is a renowned business improvement specialist, facilitating development of investment-worthy growth strategies for blue chip and upper middle market food, beverage and CPG companies. Public speaker, industry commentator and white paper publisher, Debra is former Chair of Executive Programs and Top to Top for The Women's Foodservice Forum. She is trained and certified in Strategyzer's Thinkers 50 award-winning business design and development methodologies.
Scott Norman
An exceptional sales and marketing executive career spanning over 28 years, Scott's corporate history lists prominent public and private consumer packaged goods companies. Joining Blueberry in 2008, his track record of generating revenue growth enables clients to successfully develop sales and sales management techniques that optimize customer relationships and translate complex growth objectives into successful field implementation. Scott is focused on customer and customer group net profitability for Blueberry clients.
Bill Pierrakeas
Bill is specialized in leadership development, change management, strategy definition and training. He applies extensive expertise working with diverse Fortune 1000 firms' leadership and integration teams during acquisitions, divestitures and other changes in ownership. Published author of articles and studies throughout his industry career, Bill is a Certified Lean Expert, Certified Lean Analyst, and board Member for the Association for Manufacturing Excellence Midwestern Region.
Subject Matter Experts
Blueberry is affiliated with individuals and firms for contracted services including doctorate-level Executive Assessment and Organizational Behavior, Executive Search, Human Resources, Legal and other practitioners when necessary or as requested to advance our client objectives.
